The thinnest Apple Watch ever, with our biggest display

Series 10 is a major milestone for Apple Watch. It features our biggest and most advanced display yet,³ showing more information onscreen than ever. With Apple’s first wide-angle OLED Display, the screen is brighter when viewed from an angle, making it easier to read with a quick glance.

Series 10 is our thinnest watch ever.³ To make this possible, we re-engineered nearly every aspect of it, including the SiP, Digital Crown, speaker, front crystal, and antenna. It all comes together to create a watch that’s packed full of innovation.

Jet Black.
Hi, gloss.

For the first time, Apple Watch comes in an eye-catching Jet Black aluminum. The case is polished until it’s extremely reflective. It then goes through a 30-step anodization process to create a deep, glossy black that’s truly striking. The result is a timeless, sophisticated look.